Announcing our Platform GA and $7M Seed Investment

Taylor Lint

October 27, 2022
you notice your sales data is out of date
you feel like you lack clarity on current pipeline
you want to see reports on booked and forecasted revenue but can’t
you missed an important action item for a potential customer
you expanded your sales team and it’s hard to see who owns what account
you’re seeing duplicates in the data
What does “CRM set up” mean/involve?
When is the best time to set up your CRM and why?
What are the costs if you wait?
What are the benefits if you move quickly?
How do most companies implement their CRM?
Should you get Salesforce or another CRM?

Announcing our Platform GA and $7M Seed Investment

We’re thrilled to announce that Swantide’s platform is officially Generally Available today! This is an incredible milestone not only for Swantide, but also our growing community of customers, supporters, and partners. Our $7M seed round was led by Naomi Ionita of Menlo Ventures, who joins our board. Scribble Ventures, Burst Capital, Neo, and Village Global also participated in the round. We’re incredibly excited to have them on board.  

Over 2 years ago, we started Swantide to manage the increasingly complex Go-To-Market tech stack. Over the past decade there has been more data, more tools, and more integrations than ever before, yet our methods for managing these systems haven't kept pace. It has become a manual and time-consuming process, often more reactive than proactive, and the results don’t match the substantial level of time and money invested.  

Swantide GA Platform 

With any big problem, you have to start somewhere. Our platform today supports the setup and management of Salesforce for early stage companies, helping them build a CRM that can scale with them quickly, no matter how fast they need to go. 

With Swantide, it’s easy to design and configure the Salesforce requirements you need, with or without the technical experience needed to bring your vision to life. Typically founders, sales teams, and revenue operations professionals are forced to delay this type of Salesforce design to avoid hefty consultant bills or overhead -– we make it possible to do this from the start.  As teams add integrations and headcount, maintaining clean data becomes both more essential and more difficult. Our admin toolkit allows you to manage duplicates, mass transfer accounts and leads, and upload data with incredible efficiency. Swantide also serves as a system of record for the workflows enabled in Salesforce, providing rev ops teams with the visibility into the processes their teams are using.

When done correctly, configuring your GTM systems can be a huge catalyst for growth. We’re excited to help more companies focus their time on growing revenue and delivering great customer experiences.

Swantide Looking Forward

While we're excited about what our GA means for early stage companies and their revenue teams, we have a lot more work to do. We’re using our seed funding to make the entire GTM tech stack easier to manage.  Right now we support Salesforce, but we'll be adding other tools soon - ultimately building a system of record that allows you to manage not just your CRM, but the changes across your entire GTM tech stack. We want to give Rev Ops teams access to the type of tooling that engineers have to manage changes, data, and integrations. 


We’re so thankful to everyone who helped Swantide get here, and look forward to partnering with our community to power the next generation of RevOps.

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